How To Write An Impressive Resume - for a marketing job?

1.  Use a visually appealing resume template

The likelihood is that, at any given time, the hiring manager is dreading having to read through dozens of resumes that are all alike out of boredom. Use an eye-catching resume structure to get your application noticed, especially if your experience isn't flawless or completely relevant to the position.

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Among the design components that might make your marketing CV stand out from the competition are:

• Use of colour - Don't go overboard; the resume's primary text should be black. But in the realm of marketing, a little colour (keep it classy!) is preferable to constant black and white. (If you're seeking for a technical job or something in law or medical, I wouldn't say this is true.) Here is an example of a CV that uses colour tastefully and effectively.
• Using various fonts for headings and body content enhances readability and the overall appearance of your resume. Don't pick something too "original," though.
• A two-column layout This makes it possible to add a little more information to the page without it being cluttered, and it also makes it frequently easier to read.

Also read: Digital Marketing Ways To Boost Your Sales

2. Improve the talents section.
A part listing your talents is typically included on resumes, however I've seen a lot of marketing-related resumes where this area was completely unnecessary. Think broader because Microsoft Office proficiency is essentially a need for any marketing position.

The abilities you list should, above all, be pertinent to the marketing position you are looking for. The words from the job title aren't even used anywhere on the resumes that I receive, which is about a third of them! This is a horrible idea because it gives the impression that you didn't care to read the job description and are just carpet-bombing individuals with your CV. Additionally, some businesses employ screening algorithms, so if your resume doesn't contain specific keywords, a real person won’t ever even look at it.

• Hiring managers will be looking for proficiency in specific channels/techniques, as well as broad or channel-specific marketing skills. Include your other marketing skills too; you never know what additional skills might be considered as a bonus.
• Proficiency in coding languages and operating systems –. List any programming languages you know (even good old-fashioned HTML) plus operating systems and content management systems.
• Proficiency in specific platforms or tools, such as AdWords or Photoshop. Make sure you check the job description to see if they're looking for a candidate who has experience with these platforms.

3. Add a succinct summary at the start

Even though a cover letter is recommended, if the application doesn't allow one, utilise this advice nonetheless. Put a brief phrase outlining who you are and what you're seeking for in your next professional move just under your contact information at the top of the page.

"Self-motivated SEO with six years' experience, great analytical skills, and a conviction in the power of holistic marketing strategies," is an example of an effective summary statement. (This is advantageous since it sets you apart from other applicants and serves as a selling point for your CV.)

Here's an illustration of a poor executive summary: I want to work as a content marketing specialist full-time.

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Business Catalyst